Grow your social media presence in the right direction. A good, or great, social media presence can help to grow your business. But, it will only happen when you build a big following and know what they really have to give. Here are some great ways that any business owner or marketer can increase their social media presence and help their business grow.
1. Identify goals and objectives
The first step in increasing your social media presence is to identify your goals and objectives. This means that before you start posting, make sure you know what you’re doing. Make sure you know how each platform works, how far you can reach the audience, and what your goals are, and you’ll get off to a great start.
2. Tell them you are human, Grow Your Social Media Presence
Let your audience see a soft side. This means discussing your social media accounts frequently. Too often! This does not mean that you just throw away the link to your article and expect someone to read it or click on it. That means really going there and talking to everyone. Respond to your audience’s posts and communicate when interested. Show them who you are and your audience will feel more attached to you – and they’ll want to read other articles or visit your website.
3. Understand their needs
Understanding what your audience needs will help you communicate with them on a more intimate level. Knowing what they want to read and what they believe in will help you understand what you need to give them. Once you understand this, you can give everything you want. Which means it’s about to be the most delusional time of the year, as well.
4. Add icons to your website
Make sure to include your social media network icons on your personal website. This will make it easier for readers to like and follow you. Don’t let them know you – make-up is easy for them to connect with you.
5. Link your profile to your website
Link your Facebook, Twitter, or any of your other social media profiles to your website. Just as you want to provide links to your profiles on your website, you also want to create links to your website so that people can easily find out more about your company.
6. Share with everyone
Share your social media accounts with everyone you know and start building your own community. Don’t be spammy – but don’t be afraid to share. By doing this, they will know that you have a presence on Facebook, Twitter, etc. and they can share it with everyone they know. This is an easy way to get the word out.
7. Create an integrated social media strategy
You want to make sure that the social media network you belong to serves a purpose. start building a marketing calendar. Make sure to include in your calendar all upcoming events, blog posts, and whatever you decide to do with your business. This will help you stay organized and understand how each of your social media accounts will bring more unused sectors to your business.
8. Prepare valuable content
You also want to make sure that you are creating valuable content not only on your blog but also on your social networking accounts. Having great content helps showcase your business and website, which leads to more users and more money.
9. Engage with everyone
You want to engage with people who post on your social media pages. This means that when someone posts, talk to them again. Let them know that you are reading what you are posting and you are listening to what they want. Then, give them more of what they want to keep publishing on your pages.
10. Improve your social media accounts
Optimizing your social media accounts means using keywords. Use keywords that go with your business. Think about what your users are seeing on Google or other search engines, and use these keywords in your posts.
video by: Digital Garage
video by: UrbanGabru Men’s LifeStyle